{"id":18180,"date":"2024-02-12T10:45:55","date_gmt":"2024-02-12T15:45:55","guid":{"rendered":"https:\/\/ca.holman.com\/ca\/?p=18180"},"modified":"2024-02-12T10:46:00","modified_gmt":"2024-02-12T15:46:00","slug":"establishing-a-fleet-safety-culture","status":"publish","type":"post","link":"https:\/\/ca.holman.com\/ca\/resources\/establishing-a-fleet-safety-culture\/","title":{"rendered":"Establishing a Fleet Safety Culture"},"content":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> &lt; 1<\/span> <span class=\"rt-label rt-postfix\">minute<\/span><\/span> \n\n\n\t\t\t\n\t\n\t\t\t<div class='resource-header-container' style='position:relative;'>\n\t\t<div class=''><nav aria-label=\"breadcrumbs\" class=\"rank-math-breadcrumb\"><p><span class=\"last\">Home<\/span><\/p><\/nav><\/div>\n        <div id='blog-title'><h1>Establishing a Fleet Safety Culture<\/h1><\/div>\n            <img src='https:\/\/ca.holman.com\/ca\/wp-content\/uploads\/2024\/02\/ITN-Driver-Safety-1142x678-1.png' alt='a person driving a car on a road' id='blog-header-image' style='width:100%;object-fit:cover;object-position: center;'>                            \n\t\t\t<aside style='max-width:298px;margin-top:62px;' id='mobile-info'>\n\t\t\t\t<div class='blog-info-box'><p class='aside-header'>Posted<\/p>\n\t\t\t\t<p class='aside-info'>February 12, 2024<\/p><\/div>\n\t\t\t\t<div class='blog-info-box'><p class='aside-header'>Type<\/p>\n\t\t\t\t<p class='aside-info'>\n\t\t\t\t\tBlog\t\t\t\t<\/p><\/div>\n\t\t\t\t<div class='blog-info-box' id='social-icons'><p class='aside-header'>Share<\/p>\n\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.facebook.com\/sharer.php?u=https:\/\/ca.holman.com\/ca\/resources\/establishing-a-fleet-safety-culture\/\" id=\"footer-mobile-facebook-link\" title=\"Facebook\" target=\"_blank\" class='aside-info'>\n\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/ca.holman.com\/ca\/wp-content\/themes\/holman\/assets\/images\/facebook-share.png\" alt=\"Facebook\" \/>\n\t\t\t\t\t\t\t<\/a> <!-- .item -->\n\t\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https:\/\/ca.holman.com\/ca\/resources\/establishing-a-fleet-safety-culture\/\" id=\"footer-mobile-linked-link\" title=\"linkedin\" target=\"_blank\" class='aside-info'>\n\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/ca.holman.com\/ca\/wp-content\/themes\/holman\/assets\/images\/linkedin-share.png\" alt=\"LinkedIn\" \/>\n\t\t\t\t\t\t\t<\/a> <!-- .item -->\n\t\t\t\t\t\n\t\t\t\t\t\n\t\t\t\t\t\t\t<a href=\"mailto:?subject=Establishing a Fleet Safety Culture&#038;body=I wanted to share this content from Holman! Check it out here: https:\/\/ca.holman.com\/ca\/resources\/establishing-a-fleet-safety-culture\/\" id=\"footer-mobile-email-link\" title=\"Email\" target=\"_blank\" class='aside-info'>\n\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/ca.holman.com\/ca\/wp-content\/themes\/holman\/assets\/images\/email_icon.svg\" alt=\"Email Us\" \/>\n\t\t\t\t\t\t\t<\/a> <!-- .item -->\n\t\t\t\t\t\t\t\n\n\t\t\t\t<\/div>\n\t\t\t\t\n\t \t<\/aside>\n\t\t <hr id='info-bar'>\n\t\t<\/div>\n\t\t<span id='aside-info-img' style='display:none;'>https:\/\/ca.holman.com\/ca\/wp-content\/uploads\/2022\/04\/driver_services_card_US.svg<\/span>\n\t\t<span id='aside-info-link' style='display:none;'>https:\/\/ca.holman.com\/ca\/fleet-management\/fleet-driver-services\/<\/span>\n\t\t\t\t\t\n<style>\n#blog-title{margin:24px 0 40px;}\n#resource-title{margin:24px 0 16px;}\n.resource-wysiwyg p{font-size:16px;}\n#blog-title h1, #resource-title 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#ACACAC;}\n\t\t.case-study-feature{display:flex;flex-direction:row;justify-content:space-between;gap:0 24px;}\n\t\t.case-study-feature:first-of-type{width:100%;justify-content:flex-start;}\n\t\t#case-study-header-title{color:#2C9942;font-weight:500;font-size:14px;padding:0;margin:0;width:100%;}\n\t\t#case-study-header-description{color:#003057;font-weight:500;font-size:14px;padding:0;margin:0;width:100%;}\n\t\t.case-study-feature img{width:45px;min-width:45px;}\n\t\t#case-study-image{object-fit:cover;}\n\t\t.fullscreen{width:100%;height:100%;position:absolute;top:0;left:0;}\n\t\t#form-container-gated{width:101%;height:100%;margin:0 auto;z-index:99;top:0;position:absolute;background-color:rgba(0,0,0,0.8);display:flex;flex-direction:column;justify-content:center;}\n\t\t#form-container-gated #ebook-form{display:flex;flex-direction:column;justify-content:space-between;width:425px;margin:0 auto;border-top:0.5px solid rgba(0, 0, 0, 0.050);box-shadow: 1px 4px 4px 0px rgba(0, 0, 0, 0.50);text-align:center;padding:32px;z-index:9999;background-color:white;}\n\t\t#form-container-gated #ebook-form .wpcf7 label{text-align:left;font-size:10px;width:49%;font-weight:500;}\n\t\t#form-container-gated #ebook-form .wpcf7 label:nth-child(odd):last-child{width:100%;}\n\t\t#form-container-gated #ebook-form .wpcf7 input, #form-container-gated #ebook-form .wpcf7 input[type=url], #form-container-gated #ebook-form .wpcf7 input[type=email], #form-container-gated #ebook-form .wpcf7 input[type=tel], #form-container-gated #ebook-form .wpcf7 input[type=text], #form-container-gated #ebook-form .wpcf7 select, #form-container-gated #ebook-form .wpcf7 input[type=textarea][type=text]{height:32px;}\n\t\t#form-container-gated #ebook-form .wpcf7 label:has(span[data-name='state']) {width: 100% !important;}\n\t\t#form-container-gated #ebook-form .wpcf7 .wpcf7-submit{margin:24px auto 0;}\n\t\tbody:has(.gated) a#footer-mobile-download-link{display:none;}\n\t\tbody:has(.ungated) a#footer-mobile-download-link{display:inline-block !important;}\n\t\t.ebook-overlay.gated{width:100%;height:100%;position:relative;}\n\t\t@media(max-width:900px){#form-container-gated #ebook-form{width:100%;}.ebook-overlay.gated{min-height:435px;}#form-container-gated #ebook-form .wpcf7 label{width:100%;}#icon-container{flex-direction:column;gap:24px 0;}#case-study-header-title,#case-study-header-description{font-size:12px;}.case-study-feature{width:100%;justify-content:flex-start;}#case-study-image{height:auto;}}\t\t\t\t\n\t\t<\/style>\n\n\n \n\n\n\t\t\t\n\t\n\t\t\t \n\t\t<section class='resource-wysiwyg'>\n\t\t\t        \t<p>Driver safety remains a top priority for all organizations but effectively managing &#8211; and mitigating &#8211; risk can be complicated and cumbersome for many. The unfortunate reality is that every time a driver gets behind the wheel, your organization is vulnerable to repercussions that go far beyond just repairing a vehicle if you&#8217;re not addressing safety and driver behavior. Today, fostering a culture of safety and having a comprehensive driver training program is an essential aspect of fleet operations.<\/p>\n<p>Recently, Holman&#8217;s Shawn Morris spoke with\u00a0<em>Autosphere<\/em>\u00a0to share his perspective on fleet safety and driver training. In the\u00a0<a href=\"https:\/\/autosphere.ca\/fleet\/2024\/01\/11\/safety-first-for-fleet-vehicle-users\/\" target=\"_blank\" rel=\"noopener\">series of articles<\/a>, Shawn noted that there&#8217;s been an increased focus on fleet safety in recent years as accident rates have increased. He stressed that driver safety is an issue that transcends fleet operations and requires an unwavering commitment from the entire business.<\/p>\n\t\t<\/section>\n\t\t\n\t\t\t\n<style>\n\tsection{margin:0;}\nsection.resource-wysiwyg{margin:20px 0 0;padding:0;}\nsection.resource-wysiwyg:first-of-type {margin:35px 0 0;padding:0;}\n.resource-wysiwyg p{margin-bottom:16px;font-size:16px; line-height: 24px;}\n.resource-wysiwyg h2, .resource-wysiwyg h3, .resource-wysiwyg h4{margin-top:40px;color:#003057;}\n.resource-wysiwyg h3{margin-bottom:16px;color:#003057;font-weight:500;}\n.resource-wysiwyg h4 {line-height: 24px; font-size:16px;}\n.resource-wysiwyg h5{font-size:14px;font-weight:500;margin:16px 0;}\n.resource-wysiwyg p:last-of-type{margin-bottom:0px;}\n.resource-wysiwyg img{padding:16px 24px;max-width:40%;}\n.resource-wysiwyg img.alignright{float:right;padding-right:0px;}\n.resource-wysiwyg img.alignleft{float:left;padding-left:0px;}\n.resource-wysiwyg ul{margin-left:0;padding-left:1rem;margin:16px 0;}\n.resource-wysiwyg ul li{font-size:16px;font-weight:400;}\n.resource-wysiwyg ul li::marker{color:#2C9941;font-size:20px;margin-top:5px;}\n#form-container-gated #ebook-form h2, #form-container-gated #ebook-form h3, #form-container-gated #ebook-form h4{margin-top:0px;}\n@media(max-width:600px){section.resource-wysiwyg:first-of-type{margin:16px 0 0;}.resource-wysiwyg img{max-width:50%;height:auto;padding:8px 12px;}}\n<\/style>\n\n\n    <section class=\"holman-resources quote-testimonial\" id=\"\">\n        <div class=\"inner\">\n            <div class=\"quote-testimonial-quote\">\n                <div class=\"body-1\"><p>&#8220;When it comes to safety, a company that wants to follow best practice will adopt a global vision and a top-down approach to safety. Responsibility for these issues should not rest solely with the fleet manager, but with the entire organization.&#8221;<\/p>\n<\/div>\n                <div class=\"quote-testimonial-author\">\n                <div class=\"quote-testimonial-text\">\n                    <h6 class=\"headline-6\">Shawn Morris<\/h6>\n                    <p style='font-weight:bold;margin-bottom:0px;'><\/p>\n                <\/div>\n            <\/div>\n            <\/div>\n            \n        <\/div>\n        <style>.holman-resources.quote-testimonial .quote-testimonial-text .headline-6{font-weight:bold !important;}.holman-resources.quote-testimonial .inner .quote-testimonial-author .quote-testimonial-text h6{font-weight:normal;}.holman-resources.quote-testimonial .inner .quote-testimonial-author{padding-left:0px !important;}.holman-resources.quote-testimonial .inner .quote-testimonial-quote{padding-left:18px;}.holman-resources.quote-testimonial .inner .quote-testimonial-quote p::before{border-left:0px solid !important;}.square img{border-radius:0% !important;}.holman-resources.quote-testimonial{background:white;}.holman-resources.quote-testimonial .inner .quote-testimonial-quote{max-width:100%;}.holman-resources.quote-testimonial .inner{flex-direction:column;}.holman-resources.quote-testimonial .inner .quote-testimonial-quote p::before{display:none;}.holman-resources.quote-testimonial .inner .quote-testimonial-quote{margin-bottom:0px !important;}.holman-resources.quote-testimonial .inner .quote-testimonial-quote p::before{border-top:0px !important;}.holman-resources.quote-testimonial{margin:40px 0 !important;padding:0;} .holman-resources.quote-testimonial .inner{padding:0px 0 !important;}\n        @media (max-width: 1300px){.holman-resources.quote-testimonial{margin:20px 0 !important;}.quote-testimonial-text{flex-grow:1 !important;}}\n        @media(max-width:690px){.quot-testimonial .inner{padding:0px !important;}.holman-resources.quote-testimonial .inner .quote-testimonial-author .quote-testimonial-text h6{font-size:12px;}}\n        <\/style>\n    <\/section>\n\n\n \n\n\n\t\t\t\n\t\n\t\t\t \n\t\t<section class='resource-wysiwyg'>\n\t\t\t        \t<p>Shawn also discussed the importance of conducting thorough background checks during the hiring process to ensure the individuals you hire are qualified to operate your fleet assets, particularly complex vocational vehicles. Shawn also highlighted the significant impact telematics can have on improving driver safety and performance. He explained how telematics can be used to proactively identify and address high-risk behaviors before an incident occurs. He also shared how a number of customers leverage the insight the technology provides to incentivize and reward drivers for good performance on the road.<\/p>\n\t\t<\/section>\n\t\t\n\t\t\t\n<style>\n\tsection{margin:0;}\nsection.resource-wysiwyg{margin:20px 0 0;padding:0;}\nsection.resource-wysiwyg:first-of-type {margin:35px 0 0;padding:0;}\n.resource-wysiwyg p{margin-bottom:16px;font-size:16px; line-height: 24px;}\n.resource-wysiwyg h2, .resource-wysiwyg h3, .resource-wysiwyg h4{margin-top:40px;color:#003057;}\n.resource-wysiwyg h3{margin-bottom:16px;color:#003057;font-weight:500;}\n.resource-wysiwyg h4 {line-height: 24px; font-size:16px;}\n.resource-wysiwyg h5{font-size:14px;font-weight:500;margin:16px 0;}\n.resource-wysiwyg p:last-of-type{margin-bottom:0px;}\n.resource-wysiwyg img{padding:16px 24px;max-width:40%;}\n.resource-wysiwyg img.alignright{float:right;padding-right:0px;}\n.resource-wysiwyg img.alignleft{float:left;padding-left:0px;}\n.resource-wysiwyg ul{margin-left:0;padding-left:1rem;margin:16px 0;}\n.resource-wysiwyg ul li{font-size:16px;font-weight:400;}\n.resource-wysiwyg ul li::marker{color:#2C9941;font-size:20px;margin-top:5px;}\n#form-container-gated #ebook-form h2, #form-container-gated #ebook-form h3, #form-container-gated #ebook-form h4{margin-top:0px;}\n@media(max-width:600px){section.resource-wysiwyg:first-of-type{margin:16px 0 0;}.resource-wysiwyg img{max-width:50%;height:auto;padding:8px 12px;}}\n<\/style>\n\n\n    <section class=\"holman-resources quote-testimonial\" id=\"\">\n        <div class=\"inner\">\n            <div class=\"quote-testimonial-quote\">\n                <div class=\"body-1\"><p>&#8220;Some of our clients will use a driver safety scorecard that\u2019s connected to their compensation program. When drivers stay within the safety parameters set by management, it may improve their bonus, or their compensation, or maybe even their choice of vehicle.\u201d<\/p>\n<\/div>\n                <div class=\"quote-testimonial-author\">\n                <div class=\"quote-testimonial-text\">\n                    <h6 class=\"headline-6\">Shawn Morris<\/h6>\n                    <p style='font-weight:bold;margin-bottom:0px;'><\/p>\n                <\/div>\n            <\/div>\n            <\/div>\n            \n        <\/div>\n        <style>.holman-resources.quote-testimonial .quote-testimonial-text .headline-6{font-weight:bold !important;}.holman-resources.quote-testimonial .inner .quote-testimonial-author .quote-testimonial-text h6{font-weight:normal;}.holman-resources.quote-testimonial .inner .quote-testimonial-author{padding-left:0px !important;}.holman-resources.quote-testimonial .inner .quote-testimonial-quote{padding-left:18px;}.holman-resources.quote-testimonial .inner .quote-testimonial-quote p::before{border-left:0px solid !important;}.square img{border-radius:0% !important;}.holman-resources.quote-testimonial{background:white;}.holman-resources.quote-testimonial .inner .quote-testimonial-quote{max-width:100%;}.holman-resources.quote-testimonial .inner{flex-direction:column;}.holman-resources.quote-testimonial .inner .quote-testimonial-quote p::before{display:none;}.holman-resources.quote-testimonial .inner .quote-testimonial-quote{margin-bottom:0px !important;}.holman-resources.quote-testimonial .inner .quote-testimonial-quote p::before{border-top:0px !important;}.holman-resources.quote-testimonial{margin:40px 0 !important;padding:0;} .holman-resources.quote-testimonial .inner{padding:0px 0 !important;}\n        @media (max-width: 1300px){.holman-resources.quote-testimonial{margin:20px 0 !important;}.quote-testimonial-text{flex-grow:1 !important;}}\n        @media(max-width:690px){.quot-testimonial .inner{padding:0px !important;}.holman-resources.quote-testimonial .inner .quote-testimonial-author .quote-testimonial-text h6{font-size:12px;}}\n        <\/style>\n    <\/section>\n\n\n \n\n\n\t\t\t\n\t\n\t\t\t \n\t\t<section class='resource-wysiwyg'>\n\t\t\t        \t<p>To read the series of articles, visit\u00a0<a href=\"https:\/\/autosphere.ca\/fleet\/2024\/01\/29\/driver-training-accountability\/\" target=\"_blank\" rel=\"noopener\">Autosphere.ca<\/a>. For the latest news on trends influencing fleet safety and for more information about\u00a0<a href=\"https:\/\/ca.holman.com\/ca\/fleet-management\/fleet-driver-services\/\">mitigating fleet risk<\/a>, be sure to\u00a0<a href=\"https:\/\/ca.holman.com\/ca\/resources\/morning-brake\/\">subscribe to Holman&#8217;s Morning Brake newsletter<\/a>.<\/p>\n\t\t<\/section>\n\t\t\n\t\t\t\n<style>\n\tsection{margin:0;}\nsection.resource-wysiwyg{margin:20px 0 0;padding:0;}\nsection.resource-wysiwyg:first-of-type {margin:35px 0 0;padding:0;}\n.resource-wysiwyg p{margin-bottom:16px;font-size:16px; line-height: 24px;}\n.resource-wysiwyg h2, .resource-wysiwyg h3, .resource-wysiwyg h4{margin-top:40px;color:#003057;}\n.resource-wysiwyg h3{margin-bottom:16px;color:#003057;font-weight:500;}\n.resource-wysiwyg h4 {line-height: 24px; font-size:16px;}\n.resource-wysiwyg h5{font-size:14px;font-weight:500;margin:16px 0;}\n.resource-wysiwyg p:last-of-type{margin-bottom:0px;}\n.resource-wysiwyg img{padding:16px 24px;max-width:40%;}\n.resource-wysiwyg img.alignright{float:right;padding-right:0px;}\n.resource-wysiwyg img.alignleft{float:left;padding-left:0px;}\n.resource-wysiwyg ul{margin-left:0;padding-left:1rem;margin:16px 0;}\n.resource-wysiwyg ul li{font-size:16px;font-weight:400;}\n.resource-wysiwyg ul li::marker{color:#2C9941;font-size:20px;margin-top:5px;}\n#form-container-gated #ebook-form h2, #form-container-gated #ebook-form h3, #form-container-gated #ebook-form h4{margin-top:0px;}\n@media(max-width:600px){section.resource-wysiwyg:first-of-type{margin:16px 0 0;}.resource-wysiwyg img{max-width:50%;height:auto;padding:8px 12px;}}\n<\/style>\n","protected":false},"excerpt":{"rendered":"<span class=\"span-reading-time rt-reading-time\" style=\"display: block;\"><span class=\"rt-label rt-prefix\">Reading Time: <\/span> <span class=\"rt-time\"> &lt; 1<\/span> <span class=\"rt-label rt-postfix\">minute<\/span><\/span>","protected":false},"author":5,"featured_media":18186,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[71,29,111],"tags":[99,102],"blog-type":[90],"featured":[89],"legacy":[],"class_list":["post-18180","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-driver-services","category-fleet-management","category-news","tag-blogs","tag-fleet-management","blog-type-blog","featured-no"],"acf":[],"permalink_manager":null,"_links":{"self":[{"href":"https:\/\/ca.holman.com\/ca\/wp-json\/wp\/v2\/posts\/18180","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ca.holman.com\/ca\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ca.holman.com\/ca\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ca.holman.com\/ca\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/ca.holman.com\/ca\/wp-json\/wp\/v2\/comments?post=18180"}],"version-history":[{"count":3,"href":"https:\/\/ca.holman.com\/ca\/wp-json\/wp\/v2\/posts\/18180\/revisions"}],"predecessor-version":[{"id":18184,"href":"https:\/\/ca.holman.com\/ca\/wp-json\/wp\/v2\/posts\/18180\/revisions\/18184"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ca.holman.com\/ca\/wp-json\/wp\/v2\/media\/18186"}],"wp:attachment":[{"href":"https:\/\/ca.holman.com\/ca\/wp-json\/wp\/v2\/media?parent=18180"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ca.holman.com\/ca\/wp-json\/wp\/v2\/categories?post=18180"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ca.holman.com\/ca\/wp-json\/wp\/v2\/tags?post=18180"},{"taxonomy":"blog-type","embeddable":true,"href":"https:\/\/ca.holman.com\/ca\/wp-json\/wp\/v2\/blog-type?post=18180"},{"taxonomy":"featured","embeddable":true,"href":"https:\/\/ca.holman.com\/ca\/wp-json\/wp\/v2\/featured?post=18180"},{"taxonomy":"legacy","embeddable":true,"href":"https:\/\/ca.holman.com\/ca\/wp-json\/wp\/v2\/legacy?post=18180"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}